U.S. begins to eliminate artificial colors: are you ready to reformulate?

The FDA has begun the gradual removal of several synthetic food colorants, such as Red 40, Yellow 5, and Blue 1. This decision is a response to studies linking these additives to potential negative health effects, especially in children. The U.S. food industry is already responding, and global brands are announcing changes in their formulations.

At Bayas del Sur, we offer natural, functional alternatives to support this transition. Our freeze-dried powders and juice concentrates — from berries like maquiberry, strawberry, raspberry, and blueberry — deliver vibrant color, flavor, and antioxidant power straight from Patagonia, Chile.

Ideal for beverages, dairy products, supplements and more, our ingredients are a clean label option for brands looking to reformulate without sacrificing functionality or aesthetics.

We work together with brands and manufacturers that comply with new regulations, offering full technical support and product documentation.

If you want to know more about how to replace artificial colors with natural ingredients, write to us at info@bayasdelsur.com or visit www.bayasdelsur.com.

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